If you're looking for a new job during the pandemic, it can be hard not to panic when you know there's more competition than usual right now. The key though, is to focus on what you can do to put your best foot forward. Here are some tips from career coach and brand strategist Dawid Wiacek on how to use this time to your advantage:
Fairly assess what you've been putting off.
Have you been using a resume you haven't looked at in a year? Is your interview prep always last-minute? Have you avoided spending time researching and figuring out a different career path altogether?
It's ok if you did. (We all do!) Wiacek says you just have to be honest with where you've been procrastinating so you can continue to move forward.
Make your personal brand shine.
Potential clients or employers can and likely will look you up, and you want to be prepared. You're not doing yourself any favors if your website doesn't work or your LinkedIn isn't updated. Wiacek suggests putting time and effort into making your social media accounts and personal site look polished and up-to-date.
Network often and authentically.
According to Wiacek, you should be reaching out to people you already know as well as total strangers.
When it comes to your current network, he says you should be reaching out organically (not just when you need a job lead or favor.) Wish people happy birthday, compliment them on their work, and find ways to maintain a genuine connection.
With reaching out to new people, he recommends finding common ground, like having similar job titles or praising an article they wrote.
Help others when you feel helpless.
Sometimes the best thing you can do when you're worrying about your career is boost someone else's, says Wiacek. Can you retweet a fellow job-seeker, or send a listing you come across to a friend you know is currently looking?
Helping others pays off, and people will just as gladly help you out when you need them.
Keep your resume concise and focused on your results.
When it comes to your resume, emphasis your unique value to a company over simply listing what your daily tasks are. What percentage social media growth did you bring? Did you gain new responsibilities since you started, and if so, why? Wiacek says that by answering these questions in your resume (as well as using popular keywords and having a friend take a look) up your chances of standing out when you need to the most.
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[Photo: Unsplash/Christin Hume]